This looks very complicated!
Reality TV mogul Kim Kardashian has decided to sue fashion chain Old Navy as they are using a look-alike to promote their brand.
And to make it even more complicated, the girl in question, Melissa Molinaro, is actually dating Kim's ex-love Reggie Bush.
The 30-year-old reality star is now suing the clothing giant for somewhere in the region of $15 - $20 million. Melissa, who is known to viewers in the US for her time on Pussycat Dolls Presents: The Search For The Next Doll, P. Diddy's show Making The Band and she played a major dancing role in Honey 2.
| Mellisa is styled to look exactly like Kim in the ad. |
Mellisa's new ad, which resembles a music video has already become massive on Youtube, with over 1.7 million hits already. In the video Mellisa is clearly styled to look like Kim throughout.
Kim filed her federal lawsuit against Old Navy in LA today, stating that Old Navy are using the double in order to make people believe she is associated with the label. The issued statement reads:
"Old Navy launched a multimedia advertising campaign featuring television and online ads that misappropriate Kardashian's likeness in the form of a celebrity look-alike, and styled the infringing ads to evoke Kardashian's identity and persona. Kim Kardashian is immediately recognisable, and is known for her look and style. Her identity and persona are valuable. When her intellectual property rights are violated, she intends to enforce them."On top of the ad, Old Navy keep on tweeting about the ad, linking Kim to their campaign once again. For example this tweet: "@CBSNEWS reports that Old Navy's Super CUTE star looks like @kimkardashian. #LOL. What do you think?"
Despite all the controversy, Reggie's new bea says she's happy to look like Kim: "To me it's extremely flattering. She is a beautiful woman...That's an amazing compliment."
| Mellisa is said to be dating Kim's ex Reggie. |
The 29-year-old brunette is probably loving all this press as she is an aspiring singer and actress. Mellisa recently released her debut single 'Dance Floor', where she is seen prancing around and posing in an array of leotards and skimpy bathing suits.
Kim dated Reggie for around 3 years before their shocking split in 2009. She is now engaged to pro basketball player Kris Humphries.
Source URL: https://wallpaperhelenmiren.blogspot.com/2011/07/kim-kardashian-suing-old-navy-for-look.html
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